速效性效应 swift effect
广告效果表现之一。消费者在接收广告后，马上产生购买行动，对广告的刺激迅速产生反应。如售货现场广告和橱窗广告等较易起此种作用。
心理咨询百科的其它文章：
- 最佳心理状态 optimal state of mind
- 最佳竞技状态 optiimum state of performance
- 自律训练 method of autonomous training
- 专门化知觉 specialized perception
- 注意集中训练方法 attention concentratiion training method
- 注意集中训练 attention concentration training
相关阅读
- 机能主义 functionalism
- 阅读审美情感 appreciative feeling in reading
- 生物反馈 biofeedback
- 职责失落感 sense of loss of responsibility
- 传受双方观点的差异 viewpoint difference between communicator and audience
- 病感 illness
- 儿童发展 child development
- 夫妻交往艺术 art of communiication between husband and wife
- 知觉 perception
- 地方性广告 local advertising
- 烦躁 irritability
- 操作条件作用 operational conditioning
- 等级排列法 ranking method
- 行为演练 behavioral rehearsal
- 教学策略 instructional strategy
- 思维鸣响 audible thought
- 价值观 values
- 社会动机 social motives